LAB / WORKING TOOLS
Frameworks you can actually touch.
Small interactive tools built from questions that repeatedly show up in performance marketing work.
Tracking Readiness Audit
Scan public tags and search metadata before sending paid traffic.
Unit Economics Simulator
Explore how CPC, conversion rate, AOV, and COGS change the outcome.
CTWA Signal Mapper
Map the data journey from WhatsApp conversations back to Meta.